A book that will change how you think and transform how you live Forget everything you thought you knew about how to motivate people - at work, at school, at home. It is wrong. As Daniel H. Pink explains in his paradigm-shattering book Drive , the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and the world. Along the way, he takes us to companies that are enlisting new approaches to motivation, and introduces us to the scientists and entrepreneurs who are pointing a bold way forward.
Un livre sur les affaires de la nouvelle et révolutionnaire No.1 New York Times bestseller.Brimming avec de nouvelles idées et d'inspiration sur le colportage, de tangage et de persuader, ce livre nous présente les outils et les conseils pour changer la façon dont nous vendons nos produits, nos idées et nous mieux.
Why is it good to be grumpy if you want to avoid getting ripped off? Why do we think coins are bigger than they really are? Why is it a mistake to choose the same lottery numbers every week? Join award-winning psychologist and BBC Radio 4 presenter Claudia Hammond as she delves into big and small questions around the surprising psychology of money. Funny, insightful and eye-opening, Mind Over Money will change the way you think about the cash in your pocket and the figures in your bank account forever.